Author name: AL

10 Reasons Why Digital Marketing is Important During a Recession

Did you know that a recession occurs roughly every 8-10 years? Whether it’s the result of an economic slowdown, stock market crash, or something else entirely, recessions can be difficult times for businesses – especially when it comes to marketing and advertising. Fortunately, digital marketing has evolved in such a way that it can help

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If Your Business is Standing Still, it is Actually Declining

[et_pb_section fb_built=”1″ _builder_version=”4.18.0″ _module_preset=”d8f260db-09ba-42c7-8d8f-0fbe5e48897e” global_colors_info=”{}”][et_pb_row _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font_size=”17px” global_colors_info=”{}”] Change is possibly the one thing you can count on in our world today, because society itself is in a constant state of change, and that is reflected in all the choices we make, the things we do, and

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Multi-Channel Marketing: Greater Than the Sum of its Parts

[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.3″ _module_preset=”10dd0abd-a667-4832-a255-882501689906″ text_font=”Ubuntu||||||||” text_text_color=”#666666″ global_colors_info=”{}”]If you’re not familiar with multi-channel marketing, it consists of the practice of interacting with customers by using a combination of direct and indirect methods. Some of these methods include direct mail, newsletters, email, messaging apps, online and

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