One of the most common marketing mistakes we see? Not keeping a good list of your customers, former customers, professional colleagues, friends, family, and contacts. The second mistake? Not communicating with that list. Your list is one of your most valuable business assets. Why? Because these people already know, […]
Where do you think you could find a list of contacts that know who you are and are aware of what you offer? Maybe a list of contacts that like and trust you? Maybe a list of contacts who have previously opened their wallets for you? Spoiler: It’s your own list of contacts. Before
List Management: Free, Has Massive ROI and No One is Doing it Read More »
What is List Warming? List warming is a process in email marketing that involves gradually increasing the volume of emails sent to a new list or a list that hasn’t been engaged for a while. The primary goal of list warming is to establish a good sender reputation with Internet Service Providers (ISPs) and Email
Understanding List Warming: A Key to Successful Email Marketing Read More »
